Beauty Industry

Fusion Packaging Revamps Cosmetic Items

Repackages products for Arbonne International

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By: Jamie Matusow

Editor-in-Chief

Arbonne International, one of the world’s largest direct sellers of quality skin care and color cosmetics, chose Fusion Packaging to upgrade the packages for its reformulated liquid foundation and makeup primer. Fusion upgraded the packages from traditional glass containers to airless acrylic bottles. The transition from glass to plastic packaging enabled Arbonne to take advantage of an airless dispensing system, which ensures nearly 100% product evacuation and superior product preservation.

To complete the package, the actuator, collar and cap were sprayed a shiny gunmetal color and the Arbonne logo was debossed on top of the cap. Overall, the new packaging conveys the updated, modern image that Arbonne desired to achieve.

Arbonne, headquartered in Irvine, California, formulates botanically based, scientifically advanced beauty, health and wellness products, distributed through an international network of Independent Consultants.

Fusion Packaging is a global leader in the design, manufacturing and distribution of packaging for the skin care and cosmetic markets. For more information please visit www.fusionpkg.com.


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